The young start-up is also developing a sale/rent channel with tour operators, in order to make hotels and touristic villages more "kid friendly".
"BabyGuest is the only platform for children hosting equipment accessible to both families and qualified operators" pointed out Serena Errico, also stressing the prominence of her business in a context like Expo 2015. In fact, among the 24 million visitors expected for the universal exposition, 43% will be families and among them 11% will have children between 0 and 4 years old. For this reason, BabyGuest is already at work in Milan, having as testimonial Frank Camilleri, World Hotel Cristoforo Colombo General Manager.
His resort has been the new start-up's first partner. Mr Camilleri himself declared he experienced hardship in travelling with his young children. As a result, in quality of manager of a big hotel chain, he considers essential to be well equipped to welcome the youngest guests and make it easier for the parents. "The hotel needs to provide its guests with an experience of maximum comfort" Mr. Camilleri stated, also adding Hotel Colombo's desire to offer a better service to all kinds of guests, families included.
Serena Errico is now ready to export her innovative idea abroad, and she is already in contact with two partners, one in Singapore and the other in the United Arab Emirates.