Italy Today

Gardaland, 38 years of amusement

The secret of success of Gardaland is a constant commitment to innovation by its managers, as new rides and shows are added every year

Gardaland, 38 years of amusement

Claudia Astarita

-

38 Years ago, Italian kids (and adults) were offered a new opportunity for enjoying their time, tank to the opening of the first big amusement park in the country, Gardaland. It opened the first time its doors in July, 1975, it is located at the picturesque Lake Garda and very easy to reach, being quite close to the Brenner highway.

Gardaland is now the biggest theme park of the Italian peninsula and boasts six roller coasters, a large number of shows and a total of 32 rides: virtually every kid from the Northern Regions of the country has tried at least once the Magic Mountain, the oldest coaster in the park. Magic Mountain has been operating since 1985 and features a double loop, double corkscrew and a rising helix: the ride is 700 meters long and goes up to 30 meters in height. Visitors to Gardaland can also go to the adjacent waterpark.

In its long history, Gardaland has gone through a series of innovations that made it more and more attractive for kids (and adults), who started to come even from abroad, welcomed by a dedicated hotel. Every year, the Italian theme park welcome about three million people, coming from all parts of Italy and Europe, who go back home highly satisfied about their experience: according to a survey by the specialized magazine Parkscout, the level of appreciation is 90.9%. Such impressive numbers are reflected in the total revenue of almost 60 million Euros.

The secret of success of Gardaland is a constant commitment to innovation by its managers, as new rides and shows are added every year: the total land area of the park has tripled since its opening and the attractions have been increased in number and significantly ameliorated in quality.

Follow @castaritaHK

© Riproduzione Riservata

Commenti